Show Menu

Glossary


Term:

Copywriting

Definition:

writing in order to promote something and inspire action – for a business, organization, nonprofit, person, opinion or idea. Copywriting’s goal is persuasion, through compelling, engaging, targeted writing.

Copy – text or writing, usually for marketing purpose; can be headline copy, body copy, footer copy, disclaimer copy, policy copy, sales copy, etc




Still Have a Questions About Copywriting

Search or explore below to find answers to some of the most commons questions in digital marketing.

Search
Generic filters
Exact matches only
Filter by Material Types
FAQs


Want even more in depth training on this and similar topics?

Check out all of our Advanced Courses!

View All Advanced Courses