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Your Daily Action Plan


April 21, 2024

Sunday


Nothing is impossible

Post your Social Post on your business Facebook page

Share your Business post on your personal Facebook page

Share your post on Instagram and any other social profiles you are managing

Relax and enjoy your weekend! However take some time today and preview your upcoming calendar for the week and prep for your upcoming content plan.

You have an email due today. Create your email content and be sure to blast it out to your database.

Study today's marketing question and as always reach out if you have any of your own questions

Study today's marketing Term and try to apply the concept at least once today

Bonus Challenge

Take this free course on setting up Google Ads

Today's Social Post

Social Post Idea:

Photo of you exploring your city

Theme:
GET PERSONAL


Notes:

  • Today is the weakest day of the week to post on Facebook, Instagram, and LinkedIn so don't feel discouraged if your post doesn't get as much engagement today as other days. However stay consistent and keep posting!
  • Reminder: Weekends are more flexible on time windows to post. However if you can get posts out early you have a better chance of them being seen throughout the day since engagement isn't concentrated during small windows.


When and where to post:
- Post on Facebook today between 9am-2pm - Post on LinkedIn today between 7am-9am - Post on Instagram today between 8am-2pm

Today's Blog Post Idea

Happy Weekend! Even though there is not a blog post scheduled for today, weekend's are a a great time to be prepping for your upcoming content plan for the week. Use today to preview your calendar for the week and start prepping notes and outlines for the content you will be creating!

Today's Premium Content

There are no premium content pieces scheduled for today. Go check out the Action Plan Calendar to see when the next one is scheduled to be completed and use today to start prepping for it.

Today's Email Content

Email Idea:

Happy Easter Email

Theme:
Holiday


Example
Email Template
Email Template Suggestion:

Announcement Email


Notes:
  • Announcement email templates make it super easy to blast out a quick message. This is perfect for holidays.
  • HINT: Create your social graphic for today first. After you create it, you will notice you can download a square or rectangle image, toggle the rectangle option and click download. This is a perfect size for email templates.
  • Simply go to your email marketing platform and upload your image, and add a warm message. If you don't have an email marketing platform yet - reach out to us through support or chat below we would love to help you set one up!
  • Because today is a holiday know that you have a better chance of people being home and having the day off. This means you might have a better likely hood of higher open rates today. Make it count!


Today's Learning Center



Today's Marketing Question

Question:

Is social media marketing better for B2C or B2B businesses?


Answer:

It’s important for both, but in different ways. While B2C businesses can focus on more light-hearted, fun social media posts, B2B businesses need to use social media to share valuable industry content. As a tool for connecting a business with its customers, however, social media is vital to both.

Today's Marketing Term

Term:

Offer


Definition:

Offers are content assets that live behind a form on a landing page. Their primary purpose is to help marketers generate leads for your business. There are many different types of offers you could create, including ebooks, checklists, cheat sheets, webinars, demos, templates, and tools.