Show Menu

Glossary


Term:

Annual Recurring Revenue (ARR)

Definition:

Annual recurring revenue refers to the monetary value of a subscription-based company’s subscriber base or yearly value of a single subscription. This metric is most often used to measure yearly revenue for subscription services (such as software services like CoSchedule, Spotify, or Adobe’s Creative Cloud). It is commonly abbreviated as ARR, and it tightly related to MRR (Monthly Recurring Revenue).




Still Have a Questions About Annual Recurring Revenue (ARR)

Search or explore below to find answers to some of the most commons questions in digital marketing.

Search
Generic filters
Exact matches only
Filter by Material Types
FAQs


Want even more in depth training on this and similar topics?

Check out all of our Advanced Courses!

View All Advanced Courses