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Your Daily Action Plan


June 5, 2021

Saturday


impossible only means you haven’t found the solution yet

Post your Social Post on your business Facebook page

Share your Business post on your personal Facebook page

Share your post on Instagram and any other social profiles you are managing

Use today's blog post idea to create your own blog article. Be sure to share the article on your social channels and email after you publish it!

You have an email due today. Create your email content and be sure to blast it out to your database.

Study today's marketing question and as always reach out if you have any of your own questions

Study today's marketing Term and try to apply the concept at least once today

Bonus Challenge

Use custom banners and balloons at your open houses

Today's Social Post

Social Post Idea:

Re-share a blog post, video, or piece of content you have created.



Notes:

  • Keep it light today and inspire people - it's the weekend.
  • Reminder: Weekends are more flexible on time windows to post. However if you can get posts out early you have a better chance of them being seen throughout the day since engagement isn't concentrated during small windows.


When and where to post:
- Post on Facebook today between 9am-10am - Post on LinkedIn today between 7am-10am - Post on Instagram today at 10am

Today's Blog Post Idea

Blog Post Idea:

The top 10 things that buyers want in a house



Blog Post Template Suggestion:

List Post


Notes:
  • Lists posts are similar to roundup posts in that you are breaking up an entire blog post article into bite-sized snippets. List posts are one of the most common styles of article content on the web. You probably encounter these all the time - "Top ten ___fill in the blank___ of 2020, etc.
  • List posts are a great way to build an article without having to write out long form content about a topic. Just simply create an introduction, craft a list of items related to today's post idea, be sure to include a title and quick snippet on each list item, then end with a conclusion.
  • List post titles generally have the highest click through rates of any of the other Ready Agent Go blog post templates when shared in a feed.
  • Click the Create a Blog Post button to be taken to the blog post creation tool. Follow the steps and boom your done.
    Are you Ready? Let's Go!


Bonus To-do's after you create your blog:
After you're finished creating your blog post make sure you promote it! Here are a few simple suggestions:
  • Create a social post using the featured image of your blog post and the title.
  • Right after posting your blog post be sure to send out an email blast using the featured image of your article and a quick excerpt from the introduction. Link to your blog post to drive traffic to this published article on your website. If you don't have a website, or place to publish your content, consider getting a Ready Agent Go website and have all this done for you.
  • Over the following 1-2 weeks create at least one social post for each list item in your post and share it across social media. When you share it make sure to link back to your article.

Today's Premium Content

There are no premium content pieces scheduled for today. Go check out the Action Plan Calendar to see when the next one is scheduled to be completed and use today to start prepping for it.

Today's Email Content

Email Idea:

Weekly Roundup Email



Example
Email Template
Email Template Suggestion:

Roundup Email


Notes:
  • Roundup emails are extremely versatile and are a great way to curate content that is valuable to your audience and leverage email as a channel to get that content in front of your contacts.
  • The more content you create the more options you have to spread it throughout all your branded marketing channels. Today is an example of that. Take all the blog posts that you created last week and craft an email roundup blast. In the same way you create roundup blog posts where you grab a title, an excerpt and a link to an article, you will create today's email the same way. However since you were the author of the curated content you get to link your own content not someone else's! Nice work.


Today's Learning Center



Today's Marketing Question

Question:

How can content marketing make me into an industry thought leader?


Answer:

There’s a lot of talk about the importance of becoming a thought leader – and with good reason. Getting you known as an expert in your field is exactly what content marketing is meant to do. It’s what creates a sense of trust in consumers, which allows them to feel comfortable making a purchase from you. By creating unique, original content, in which you demonstrate your expertise and answer questions consumers might have, you’ll be on your way to becoming an industry thought leader in no time.

Today's Marketing Term

Term:

Analytics


Definition:

What I sometimes refer to as the “eyes” of inbound marketing, analytics is essentially the discovery and communication of meaningful patterns in data. When referred to in the context of marketing, it’s looking at the data of one’s initiatives (website visitor reports, social, PPC, etc.), analyzing the trends, and developing actionable insights to make better informed marketing decisions.