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Your Daily Action Plan


January 4, 2021

Monday


i will get what i want no matter what

Post your Social Post on your business Facebook page

Share your Business post on your personal Facebook page

Share your post on Instagram and any other social profiles you are managing

Use today's blog post idea to create your own blog article. Be sure to share the article on your social channels and email after you publish it!

Study today's marketing question and as always reach out if you have any of your own questions

Study today's marketing Term and try to apply the concept at least once today

Bonus Challenge

Look at FSBO listings when trying to find houses for your buyers

Today's Social Post

Social Post Idea:

Share a popular article related to home maintenance or repair from a local service provider and tag them.

Theme:
BE THE EXPERT


Notes:

  • Today is one of the weakest weekdays to post on Facebook, Instagram, and LinkedIn. Don't feel discouraged and don't give up keep pushing out content!
  • If you miss the best time to post window on Facebook or Instagram today - don't worry! During weekdays there is still consistent engagement from 9am–5pm.
  • Reminder: Early mornings and evenings, before 7am and after 5pm have the least amount of engagement per day on Facebook.
  • Reminder: Lowest engagement times on Instagram occur during late night and early morning from 11pm–3am so stay clear of posting during that time slot.
  • Reminder: Steer clear of posting on LinkedIn every day from 9pm to 3am.


When and where to post:
- Post on Facebook today between 9am-10am or at 1pm - Post on LinkedIn today between 1pm-3pm - Post on Instagram today at 11am or 2pm

Today's Blog Post Idea

Blog Post Idea:

Buyer frequently asked questions



Blog Post Template Suggestion:

List Post


Notes:
  • Lists posts are similar to roundup posts in that you are breaking up an entire blog post article into bite-sized snippets. List posts are one of the most common styles of article content on the web. You probably encounter these all the time - "Top ten ___fill in the blank___ of 2020, etc.
  • List posts are a great way to build an article without having to write out long form content about a topic. Just simply create an introduction, craft a list of items related to today's post idea, be sure to include a title and quick snippet on each list item, then end with a conclusion.
  • List post titles generally have the highest click through rates of any of the other Ready Agent Go blog post templates when shared in a feed.
  • Click the Create a Blog Post button to be taken to the blog post creation tool. Follow the steps and boom your done.
    Are you Ready? Let's Go!


Bonus To-do's after you create your blog:
After you're finished creating your blog post make sure you promote it! Here are a few simple suggestions:
  • Create a social post using the featured image of your blog post and the title.
  • Right after posting your blog post be sure to send out an email blast using the featured image of your article and a quick excerpt from the introduction. Link to your blog post to drive traffic to this published article on your website. If you don't have a website, or place to publish your content, consider getting a Ready Agent Go website and have all this done for you.
  • Over the following 1-2 weeks create at least one social post for each list item in your post and share it across social media. When you share it make sure to link back to your article.

Today's Premium Content

There are no premium content pieces scheduled for today. Go check out the Action Plan Calendar to see when the next one is scheduled to be completed and use today to start prepping for it.

Today's Email Content

There are no emails scheduled for today. Go check out the Action Plan Calendar to see when the next one is scheduled to be completed and use today to start prepping for it.


Today's Learning Center



Today's Marketing Question

Question:

How much does social media marketing cost? What’s the ROI?


Answer:

One thing is for certain – social media marketing is never free. Whether you’re spending your own valuable time on it, asking an employee to add it to their workload, hiring a social media employee, or outsourcing to a marketing firm, there is always a cost. The key is to get the maximum ROI out of the time or money you put into it. It’s important to remember, however, that ROI doesn’t have to mean revenue. It can, but it can also mean meeting other objectives, such as getting new leads, increasing email subscriptions, or even boosting customer satisfaction. The ROI you end up with is the direct result of how focused your social media marketing strategy is.

Today's Marketing Term

Term:

Ad Group


Definition:

An ad group is a single set of ad options run against a specific set of keywords in Google Ads. They are used to keep your Google Ads account organized.