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January 19, 2025

Sunday


Show them who is boss

Post your Social Post on your business Facebook page

Share your Business post on your personal Facebook page

Share your post on Instagram and any other social profiles you are managing

Relax and enjoy your weekend! However take some time today and preview your upcoming calendar for the week and prep for your upcoming content plan.

Study today's marketing question and as always reach out if you have any of your own questions

Study today's marketing Term and try to apply the concept at least once today

Bonus Challenge

Establish a 3 year personnel chart that defines what positions you need to hire

Today's Social Post

Social Post Idea:

Funny meme or video

Theme:
PHOTOS & VIDEOS

Example
Social Post Topic Image
Create a Graphic
Notes:

  • Today is the weakest day of the week to post on Facebook, Instagram, and LinkedIn so don't feel discouraged if your post doesn't get as much engagement today as other days. However stay consistent and keep posting!
  • Reminder: Weekends are more flexible on time windows to post. However if you can get posts out early you have a better chance of them being seen throughout the day since engagement isn't concentrated during small windows.


When and where to post:
- Post on Facebook today between 9am-2pm - Post on LinkedIn today between 7am-9am - Post on Instagram today between 8am-2pm

Today's Blog Post Idea

Happy Weekend! Even though there is not a blog post scheduled for today, weekend's are a a great time to be prepping for your upcoming content plan for the week. Use today to preview your calendar for the week and start prepping notes and outlines for the content you will be creating!

Today's Premium Content

There are no premium content pieces scheduled for today. Go check out the Action Plan Calendar to see when the next one is scheduled to be completed and use today to start prepping for it.

Today's Email Content

There are no emails scheduled for today. Go check out the Action Plan Calendar to see when the next one is scheduled to be completed and use today to start prepping for it.

Today's Learning Center


Today's Marketing Question

Question:

What are some common social media marketing mistakes business make?

Answer:

One of the worst mistakes is inconsistency – only posting sporadically, and not responding when consumers reach out to engage. Another biggie is using social media as a place to announce your own content and nothing more, without ever engaging in discussions or adding comments to the post that make your audience want to click or like or share.

Read More FAQs

Today's Marketing Term

Term:

Blue Ocean Strategy

Definition:

“Blue ocean strategy” refers to moving in a direction where there is little to no competition. In a content marketing context, this could mean creating content on topics that no one else in that industry covers. In a broader business sense, it could mean creating a product or service that solves a problem in a way none other does.

Read More in the Glossary