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Your Daily Action Plan


January 13, 2021

Wednesday


Success is not for the lazy

Post your Social Post on your business Facebook page

Share your Business post on your personal Facebook page

Share your post on Instagram and any other social profiles you are managing

Relax and enjoy your weekend! However take some time today and preview your upcoming calendar for the week and prep for your upcoming content plan.

Study today's marketing question and as always reach out if you have any of your own questions

Study today's marketing Term and try to apply the concept at least once today

Bonus Challenge

Use a “Probate Script” to Reach out to someone who needs to sell a property due to a death in the family.

Today's Social Post

Social Post Idea:

Answer a FAQ

Theme:
BE THE EXPERT


Notes:

  • Today is the best day of the week to post on Facebook, Instagram, and LinkedIn! Go for it!
  • If you miss the best time to post window on Facebook or Instagram today - don't worry! During weekdays there is still consistent engagement from 9am–5pm.
  • Reminder: Early mornings and evenings, before 7am and after 5pm have the least amount of engagement per day on Facebook.
  • Reminder: Lowest engagement times on Instagram occur during late night and early morning from 11pm–3am so stay clear of posting during that time slot.
  • Reminder: Steer clear of posting on LinkedIn every day from 9pm to 3am.


When and where to post:
- Post on Facebook today between 9am-12pm or 1pm-3pm - Post on LinkedIn today between 8am-10am, or between 12pm-3pm - Post on Instagram today at 11am or 1pm

Today's Blog Post Idea

Happy Weekend! Even though there is not a blog post scheduled for today, weekend's are a a great time to be prepping for your upcoming content plan for the week. Use today to preview your calendar for the week and start prepping notes and outlines for the content you will be creating!

Today's Premium Content

There are no premium content pieces scheduled for today. Go check out the Action Plan Calendar to see when the next one is scheduled to be completed and use today to start prepping for it.

Today's Email Content

There are no emails scheduled for today. Go check out the Action Plan Calendar to see when the next one is scheduled to be completed and use today to start prepping for it.


Today's Learning Center



Today's Marketing Question

Question:

Is outreach an important part of social media marketing?


Answer:

Guest blogging is one of the most effective and widely discussed methods of outreach, but social media can help your outreach efforts significantly, as well. Connect with other influencers in your industry via social media, and then build relationships with them through conversations and helping them to promote their content. Building a relationship in this way before reaching out to ask for a guest blogging opportunity can boost your chances of success greatly – and when your audience sees that you regularly converse with other experts via social media, they’ll see you as an expert, too!

Today's Marketing Term

Term:

Attribution Modeling


Definition:

An attribution model is made up of criteria that determine how much weight should be given to specific actions and touchpoints that contribute to a sale being made. There are several different types of these models that modern marketers use.