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February 23, 2024

Friday


success is better when you share it

Post your Social Post on your business Facebook page

Share your Business post on your personal Facebook page

Share your post on Instagram and any other social profiles you are managing

Relax and enjoy your weekend! However take some time today and preview your upcoming calendar for the week and prep for your upcoming content plan.

Study today's marketing question and as always reach out if you have any of your own questions

Study today's marketing Term and try to apply the concept at least once today

Bonus Challenge

Pitch Older Expired Listings

Today's Social Post

Social Post Idea:

Photo or video of you exploring your city

Theme:
GET PERSONAL

Example
Social Post Topic Image
Create a Graphic
Notes:

  • Today is the second best day of the week to post on Instagram. Stay strong!
  • If you miss the best time to post window on Facebook or Instagram today - don't worry! During weekdays there is still consistent engagement from 9am–5pm.
  • Reminder: Early mornings and evenings, before 7am and after 5pm have the least amount of engagement per day on Facebook.
  • Reminder: Lowest engagement times on Instagram occur during late night and early morning from 11pm–3am so stay clear of posting during that time slot.
  • Reminder: Steer clear of posting on LinkedIn every day from 9pm to 3am.


When and where to post:
- Post on Facebook today between 9am-11am - Post on LinkedIn today at 10am - Post on Instagram today between 10am-12pm

Today's Blog Post Idea

Happy Weekend! Even though there is not a blog post scheduled for today, weekend's are a a great time to be prepping for your upcoming content plan for the week. Use today to preview your calendar for the week and start prepping notes and outlines for the content you will be creating!

Today's Premium Content

There are no premium content pieces scheduled for today. Go check out the Action Plan Calendar to see when the next one is scheduled to be completed and use today to start prepping for it.

Today's Email Content

There are no emails scheduled for today. Go check out the Action Plan Calendar to see when the next one is scheduled to be completed and use today to start prepping for it.

Today's Learning Center


Today's Marketing Question

Question:

Should I create timely content or evergreen content?

Answer:

The answer here is a definite…both! It’s important to have content addressing current events and new developments in your industry – that’s a great way to draw traffic to your site through social media and online searches. But it’s also important to create evergreen content that will continue to attract visitors for months and even years. Otherwise, your entire library of content will continually lose its relevancy within weeks of its publication.

Read More FAQs

Today's Marketing Term

Term:

Digital Asset Management

Definition:

Digital asset management refers to the process of storing and categorizing digital files so they can be easily recovered when they’re ready to use. Tools for this purpose are often called DAMs.

Read More in the Glossary