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Your Daily Action Plan


December 20, 2021

Monday


relax refresh recharge

Post your Social Post on your business Facebook page

Share your Business post on your personal Facebook page

Share your post on Instagram and any other social profiles you are managing

Use today's blog post idea to create your own blog article. Be sure to share the article on your social channels and email after you publish it!

Study today's marketing question and as always reach out if you have any of your own questions

Study today's marketing Term and try to apply the concept at least once today

Bonus Challenge

Mention your brand’s message at the end of every blog post you write to keep your branding front of mind

Today's Social Post

Social Post Idea:

Share a quote or create a quote graphic

Theme:
QUOTE IMAGE


Notes:

  • Today is one of the weakest weekdays to post on Facebook, Instagram, and LinkedIn. Don't feel discouraged and don't give up keep pushing out content!
  • If you miss the best time to post window on Facebook or Instagram today - don't worry! During weekdays there is still consistent engagement from 9am–5pm.
  • Reminder: Early mornings and evenings, before 7am and after 5pm have the least amount of engagement per day on Facebook.
  • Reminder: Lowest engagement times on Instagram occur during late night and early morning from 11pm–3am so stay clear of posting during that time slot.
  • Reminder: Steer clear of posting on LinkedIn every day from 9pm to 3am.


When and where to post:
- Post on Facebook today between 9am-10am or at 1pm - Post on LinkedIn today between 1pm-3pm - Post on Instagram today at 11am or 2pm

Today's Blog Post Idea

Blog Post Idea:

Things to do this winter



Blog Post Template Suggestion:

Roundup Post


Notes:
  • Roundup posts are extremely versatile and can be faster to create valuable content than other Ready Agent Go blog post templates. The concept of a roundup post is that you are adding value to your audience by curating content from other trusted sources and organizing them by a specific topic so your audience doesn't have to spend the time finding this content through the maze of online searches on their own.
  • Find other articles online that relate to today's topic. Click the Create a Blog Post button to be taken to the blog post creation tool. Follow the steps by adding in a title, your own excerpt/summary, and a link to each article. Are you Ready? Let's Go!


Bonus To-do's after you create your blog:
After you finished creating your blog post make sure you promote it! Here are a few simple suggestions:
  • Create a social post using the featured image of your post and the title.
  • Right after posting your blog post be sure to send out an email blast using the featured image of your article and a quick excerpt from the introduction. Link to your blog post to drive traffic to this published article on your website. If you don't have a website, or place to publish your content, consider getting a Ready Agent Go website and have all this done for you.
  • Over the following 1-2 weeks create at least one social post for each roundup item in your post and share it across social media. When you share it make sure to link back to your article.

Today's Premium Content

There are no premium content pieces scheduled for today. Go check out the Action Plan Calendar to see when the next one is scheduled to be completed and use today to start prepping for it.

Today's Email Content

There are no emails scheduled for today. Go check out the Action Plan Calendar to see when the next one is scheduled to be completed and use today to start prepping for it.


Today's Learning Center



Today's Marketing Question

Question:

What qualifies as content?


Answer:

When most people think of content marketing, they think of a blog. And blogs are certainly one of the easiest and most effective means of content marketing available. But they aren’t the only forms of content that can be employed in a content marketing strategy. Any valuable information, conveyed via any medium, can be considered content. Videos, infographics, slideshares, PDFs, blogs, articles, podcasts, white papers, ebooks, webinars – the list goes on and on.

Today's Marketing Term

Term:

Evergreen Content


Definition:

Evergreen content is content that continues to provide value to readers no matter when they stumble upon it. In other words, it can be referenced long after it was originally published, and even then, it’s still valuable to the reader.