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Your Daily Action Plan


April 28, 2024

Sunday


Work hard because nothing worth having comes easy.

Post your Social Post on your business Facebook page

Share your Business post on your personal Facebook page

Share your post on Instagram and any other social profiles you are managing

Relax and enjoy your weekend! However take some time today and preview your upcoming calendar for the week and prep for your upcoming content plan.

Study today's marketing question and as always reach out if you have any of your own questions

Study today's marketing Term and try to apply the concept at least once today

Bonus Challenge

Figure out your real estate tax document tracking method with a professional

Today's Social Post

Social Post Idea:

@mention a local hotspot you think your audience should follow



Notes:

  • Today is the weakest day of the week to post on Facebook, Instagram, and LinkedIn so don't feel discouraged if your post doesn't get as much engagement today as other days. However stay consistent and keep posting!
  • Reminder: Weekends are more flexible on time windows to post. However if you can get posts out early you have a better chance of them being seen throughout the day since engagement isn't concentrated during small windows.


When and where to post:
- Post on Facebook today between 9am-2pm - Post on LinkedIn today between 7am-9am - Post on Instagram today between 8am-2pm

Today's Blog Post Idea

Happy Weekend! Even though there is not a blog post scheduled for today, weekend's are a a great time to be prepping for your upcoming content plan for the week. Use today to preview your calendar for the week and start prepping notes and outlines for the content you will be creating!

Today's Premium Content

There are no premium content pieces scheduled for today. Go check out the Action Plan Calendar to see when the next one is scheduled to be completed and use today to start prepping for it.

Today's Email Content

There are no emails scheduled for today. Go check out the Action Plan Calendar to see when the next one is scheduled to be completed and use today to start prepping for it.


Today's Learning Center



Today's Marketing Question

Question:

How can I take control of my brand online through social media marketing?


Answer:

Taking “control” of your brand isn’t really possible anymore, thanks to social media. Whether you’re in the conversation or not, people will talk about you online, and there’s no way for you to “control” what they say. But what you can do is join in those conversations, and influence them by being a part of them. From negative reviews on Yelp to customer complaints on Twitter, the way to influence your audience’s perception of your brand is to participate in the conversations and steer them in a direction you’re happy with.

Today's Marketing Term

Term:

Page Authority


Definition:

A metric devised by the SEO software company Moz that measures the relative authoritativeness of a single website page.