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Your Daily Action Plan


June 11, 2024

Tuesday


Don’t watch the clock; do what it does. Keep going.

Post your Social Post on your business Facebook page

Share your Business post on your personal Facebook page

Share your post on Instagram and any other social profiles you are managing

Use today's blog post idea to create your own blog article. Be sure to share the article on your social channels and email after you publish it!

You have an email due today. Create your email content and be sure to blast it out to your database.

Study today's marketing question and as always reach out if you have any of your own questions

Study today's marketing Term and try to apply the concept at least once today

Bonus Challenge

Setup custom images on social media. You can design these with Canva

Today's Social Post

Social Post Idea:

Time-saving tip related to buying and selling a home

Theme:
BE THE EXPERT


Notes:

  • Today through Friday marks the start to consistency in the week for social media. Posting windows are more forgiving - but stick to the your time slots below to maximize engagement.
  • If you miss the best time to post window on Facebook or Instagram today - don't worry! During weekdays there is still consistent engagement from 9am–5pm.
  • Reminder: Early mornings and evenings, before 7am and after 5pm have the least amount of engagement per day on Facebook.
  • Reminder: Lowest engagement times on Instagram occur during late night and early morning from 11pm–3am so stay clear of posting during that time slot.
  • Reminder: Steer clear of posting on LinkedIn every day from 9pm to 3am.


When and where to post:
- Post on Facebook today between 1pm-3pm - Post on LinkedIn today at 9am, 1pm, or 3pm - Post on Instagram today between 11am-3pm or at 7pm

Today's Blog Post Idea

Blog Post Idea:

May sales in your area

Topics:
Market Trends


Blog Post Template Suggestion:

History Post


Notes:
  • History posts are one of the very best blog article templates to relay your value proposition.By telling stories and showing history in your experience you are building what is called "brand heritage" in the eyes of your audience. Top brands spend millions to try and practice this very discipline.
  • Our History template makes it super easy to go through a step by step builder and create this brand building content for your readers. Just simply create an introduction, craft a list of historical events related to today's post idea, then end with a conclusion.
  • History posts generally one of the biggest impact on building your brand as any of the Ready Agent Go blog templates.
  • Click the Create a Blog Post button to be taken to the blog post creation tool. Follow the steps and boom your done.
    Are you Ready? Let's Go!


Bonus To-do's after you create your blog:
After you're finished creating your blog post make sure you promote it! Here are a few simple suggestions:
  • Create a social post using the featured image of your blog post and the title.
  • Right after posting your blog post be sure to send out an email blast using the featured image of your article and a quick excerpt from the introduction. Link to your blog post to drive traffic to this published article on your website. If you don't have a website, or place to publish your content, consider getting a Ready Agent Go website and have all this done for you.
  • Over the following 1-2 weeks create at least one social post for each historical event in your post and share it across social media. When you share it make sure to link back to your article.

Today's Premium Content

There are no premium content pieces scheduled for today. Go check out the Action Plan Calendar to see when the next one is scheduled to be completed and use today to start prepping for it.

Today's Email Content

Email Idea:

Monthly Sales Report Email



Example
Email Template
Email Template Suggestion:

Report Email


Notes:
  • Report emails are very transaction based and perfect to weed out the active shoppers from non-active ones in your database. To create one grab stats like homes for sale, average sales price, etc., from your local MLS or real estate aggregator (or if you have a CRM that automates this for you even better!), and copy into an email blast to update
  • HINT: Use the stock photo library to find relevant images for the season, or trends of the month and save those images to use in your email template. If you don't have an email marketing platform yet - reach out to us through support or chat below we would love to help you set one up!
  • If you have shared any local sales or home data in the past couple weeks make sure to include that in this blast. CRMs are a great way to automate this kind of email blast. If you don't currently have a CRM reach out to us through support or chat below we would love to help you set one up!


Today's Learning Center



Today's Marketing Question

Question:

What are some common content marketing mistakes?


Answer:

The most common content marketing mistake is to fall back into the old habits of traditional marketing. Writing blog posts that are overly salesy, or that promote the company and its products excessively, is a big no-no. Content should be valuable to consumers, and sales pitches are not only not valuable – they’re off-putting. There’s a time and a place for sales, and it’s not in your content.

Today's Marketing Term

Term:

B2C (Business-to-Consumer) Marketing


Definition:

An adjective used to describe companies that sell directly to consumers. For example, Amazon, Apple, and Nike are primarily B2C companies.